We care about our clients, and always reward the most deserving members. In the same way that our wine selection is an exceptionally rare find, so is the AVU Membership. This membership is available only to a niche field of wealthy wine connoisseurs and high-net-worth individuals looking to enhance their collection. As a Member, you benefit from an all-inclusive, personal service built around your tastes.
When you join
Silver Membership allows you access to AVU's impeccable wine collection and special weekly offers. Speak directly to one of our senior wine consultants about what you are looking for and how we could help you upgrade your precious wine collection.
When you spend more than CHF 50'000 per annum
After you spend more than CHF 50,000 with us, you will be upgraded to Gold Member status. This membership comes with many additional benefits, such as priority access to new and limited release wines. You will also be carefully matched with your very own wine advisor from our team. We will manage your wine collection, free of charge and you will get discounted prices on our storage facility. You will get the offers for rare new releases before anyone else, as well as receive invites to standing wine tasting events throughout the year.
On invitation only
The best way to experience all that AVU has to offer, this mambership is on invitation only.